What Is E*TRADE?
E*TRADE is an online brokerage platform that provides access to stocks, ETFs, mutual funds, bonds, options, and futures. The platform combines intuitive web and mobile apps with Morgan Stanley’s professional research, making it ideal for self-directed investors and active traders.
ETRADE Brokerage Overview
| Offers | Best For | Account Minimum | Trading Fees | Get Started |
|---|---|---|---|---|
| DIY Investing | Managing portfolios and executing trades with zero commissions. | $0 | $0 | Visit Website |
How E*TRADE Brokerage Works
Backed by Morgan Stanley, it’s ideal for both beginners and experienced traders looking for a seamless, data-rich investing experience.
- Open an E*TRADE brokerage account online.
- Deposit funds via bank transfer, check, or rollover.
- Use the platform’s web or mobile app to trade stocks, ETFs, options, and more.
Key Features & Benefits
| Feature | Benefit |
|---|---|
| $0 Commissions | Trade U.S.-listed stocks, ETFs, and mutual funds with no commission. |
| Advanced Platforms | Use E*TRADE’s web and mobile platforms or Power E*TRADE for active trading. |
| Research & Analysis | Access expert insights and market analysis from Morgan Stanley. |
| Wide Investment Selection | Choose from stocks, bonds, options, futures, and managed portfolios. |
| Banking Services | Link to high-yield savings and checking accounts for seamless money management. |
Who Is It For?
- DIY investors looking for a reliable, low-cost brokerage
- Active traders seeking powerful charting and trading tools
- Long-term investors who want access to retirement accounts and portfolio management

Pricing & Fees
- Stocks & ETFs: $0 commission for online U.S.-listed trades
- Options: $0.65 per contract; $0.50 for high-volume traders
- Futures: $1.50 per contract
- Broker-Assisted Trades: $25 per trade
Trust & Security
- Offered by Morgan Stanley Smith Barney LLC, Member SIPC
- Regulated U.S. brokerage with industry-standard protections
- Multi-factor authentication and secure encryption protocols

FAQs about E*TRADE Brokerage
Does E*TRADE offer fractional shares?
No, E*TRADE does not currently support fractional share investing.
What platforms can I use to trade?
Use E*TRADE’s standard web/mobile app or Power E*TRADE for advanced tools and real-time analysis.
Is there a minimum balance required?
No. E*TRADE has no minimum balance to open a brokerage account.

Tim –
My experience with ETRADE has been good but I’m reading a lot of negative reviews. The only bad thing I can think of is that customer service support has taken a turn for the worse. I dont have to talk to them often so it doesn’t make me want to change brokerages.